Love In A Box
Package Design, Brand Identity
Designed for Love in a Box, a company specializing in curated date night experiences, this project focuses on creating a cohesive and engaging visual identity for a seven-part Paint by Number Date Night Kit. The kit crafts a romantic, low-pressure evening at home, blending creativity, connection, and a little bit of surprise. This kit includes everything a couple needs to unplug and enjoy each other’s company.
Everything a couple needs for a perfect date night is found in this kit: two paint-by-number canvases with coordinating paints, easels, brushes, a bottle of wine, gourmet snacks, a custom music playlist, conversation cards, and a playful movie spinner, removing the classic “What do you want to watch?” debate. The design approach centers around warmth, intimacy, and playful charm. Custom illustrations and thoughtful packaging details tie each element together, from the label on the wine bottle to the color palette of the paint sets.
